Passion?

Yes.

acleareye.com: "I have always wondered which attribute was more important to success in business: passion or compassion? I’ve gone back and forth on this one for years. But I’m finally done flip-flopping. Here is what I discovered from the emotion-filled, twisted faces and colorful outfits of the early blues shouters through the most current teen idols: passion sells! Passion not only sells, it creates! It busts paradigms; it inspires; it attracts; it stirs; it rejuvenates."