If you are a reader of the blog, or have attended my workshops, you know I am a big fan of Filmloop and a few other image sharing platforms. I cruised around Filmloop and found some folks doing interesting things with the tools. My previous post on multimedia had a few emails stating that they weren't technical and such... Ok, here you go. With Filmloop you can create stories with text and images. That is a start at creating online presentations. I have posted these 10 things that photographers can use Filmloop for increasing income and visibility. Remember, these Filmloops can be embedded in blogs, web sites, emails, and social sites like MySpace, so they are very viral.
1. Sell your client on an advertorial approach. If there's a business, there's a story. Shoot it, write it and produce it on Filmloop. This soft approach can be very effective.
2. Send affiliated leads from publications. How about the top home photos from a "living" magazine, or the most requested hiking trails from an outdoor magazine. Links back to the magazine of course. In this particular case, it is swimsuit shots from a sports magazine.
3. Ebay listings. If you sell a lot of items on E-Bay, or if you have decided to get smart and sell images on Ebay, this can really increase your visibility.
4. If you sell fine art photography, the Filmloop tool could be used to create an online folio of images. This can be very effective when you link it to your online galleries, and the viral nature of the Filmloop can extend your reach.
5. Create a models portfolio. If you work with models, this is a great way to build an online portfolio and get some interest in your work. Models can link to their OneModelPlace or Model Mayhem accounts and your visibility is raised.
6. Real Estate shooters can help their clients by creating a Filmloop for higher end homes. Take more pictures, add descriptions
7. If you sell stock photographs, Filmloop provides a fantastic, free way for you to show sets of images and get them in front of a lot of folks. In this example, a stock agency has watermarked their images for protection.
8. Share technical advice, lighting schemes, camera profiles... teach someone how to make an image better. Show the settings you used to shoot the image, and help rid the world of underexposed kitty pictures. You could share software tips as well.
9. Resort and Travel photographers. Here's another way to help your clients with their destination and resort marketing. You have the shots, all you need is the copy, a map or two, some shots of the amenities in the area and you end up with a multimedia show of images and information that can be virally exposed to potential millions.
10. Last, but not least... your portfolio. A fun and easy way to share your portfolio, let folks add it to their pages, embed it in email, blogs and your site. There are so many ways to share images with Filmloop that it becomes fun looking for more.
While there are lots of tools that let you do similar, Filmloop has a very nice interface and is simple enough that the neophyte computer user can jump in and get one posted in a few minutes. Some advice: pick your images carefully and name them with an order so you can create a flow (and if you don't get it right, you can resort in Filmloop), get them ready with color and sharpening and prepare a little text that lets folks know who you are. That way the viral part of your Filmloop will lead them back to you. Have fun!
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