Saturday, January 31, 2009

So You're a Good Photographer. So???

Think about this. Our domain of expertise is getting more level every day. From entry level cameras to free Photoshop on the internet, the domain of being a photographer is getting a little crowded.

So what if you are a 'good' photographer? Are you a remarkable photographer? Are you an amazing photographer? Do you even know the difference between being good at the process and having content that delights? Better find out quick. Read it all...
Seth's Blog: What are you good at?: "What are you good at?

As you consider marketing yourself for your next gig, consider the difference between process and content.

Content is domain knowledge. People you know or skills you've developed. Playing the piano or writing copy about furniture sales. A rolodex of movers in a given industry, or your ability to compute stress ratios in your head.

Domain knowledge is important, but it's (often) easily learnable."

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