Leica's Erhardt Addresses Criticism Over S2's Hefty Price Tag

Gimmee a break. A $22K camera body at this point in time is just stupid.

Leica's Erhardt Addresses Criticism Over S2's Hefty Price Tag:

"Seeking to address some of the Internet chatter that has been critical of the Leica S2's just announced pricing – $22,995 (body only) – Leica Camera's Vice President of Marketing Christian Erhardt talked to PDN Gear Guide about why he thinks the camera's not getting a fair shake.

'People always forget when looking at the camera the fact that it's actually a medium format solution with a sensor that is 56% larger than a full-frame 35mm digital SLR,' Erhardt said. 'Many people have been comparing it to SLR cameras and there are certain features (on the S2) that just cannot be compared to a DSLR.'"