Quick: Which one of these websites is in Flash? C'mon... it's easy.

That would be the one... oh, heck. You know which one it is. Sadly it is one of my buds site and it cost him a hell of a lot more than most of the rest on that page cost.

Again, there is so much about the usability of the web, and how people interact with it that gets missed by design that doesn't fit. Design that doesn't relate, or adapt, or simply work. Looking good is NOT the end of design's usefulness. Design has to include the way people interact with something that is interactive. A book that wouldn't stay open would be bad, well, design. Right?

Thumbnails of sites is not even new anymore. I expect to see it. I have add-ons on my FireFox to help me preview. It isn't new technology - and it helps people remember and relate.

Remember. And relate.

Basic tenants of the marketing world that gets so much lip-service today.

But if the site is built in Flash, there is no thumbnail. No hook. No remember cue. No relate.

Hey, I'm just sayin'...

Don Giannatti:

Designer / Photographer / Writer

Posted via email from Now This is Cool...