In many cases, companies have persuaded people to complete simple tasks for no pay at all, instead offering recognition within the volunteer community or points in the guise of a game. Mr. Zittrain called it "a wonderful Tom Sawyer syndrome.
A very dark look at the current state of the digital world.
Personally I loathe 'crowdsourcing' and that crap, it is terribly lame and one of the more stupid models of business I can think of.
I believe that the immoral thing may be a bit much... no one 'forces' the participants.
My favorite graph:
"Fees paid for crowdsourced tasks are usually so meager that they could not possibly earn participants a living wage, Mr. Zittrain argued. He is familiar with one group drawn to the services: poor graduate students seeking spending money."
Yes. Turn your marketing message over to a college student looking for beer money.
Sure. What could go wrong.
As for the thought that crowdsourcing could actually make someone some money... ask Arianna Huffington and you may find a different point of view than mine.
But then, she is a greedy moron, and I am only blogger.