Jim Logan - 5 Lessons From A Guru, What Not To Do: "Why mention it now? Mainly because I just remembered it. Secondly because it serves as a great example of what not to do. As smart as this guru thinks he is, he missed several key parts of business:
* it’s not about me, it’s about you. * It’s not how much I normally get paid, it’s what you paid. * It’s not about the people that aren’t there, it’s about those that are. * It’s not the invitees fault attendance it low, it’s my fault for not building sufficient reason to attend. * The customers you don’t have aren’t stupid, they aren’t convinced.
Those are valuable lessons we all can stand to be reminded."
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