No matter if you are left or right...

...these ideas from America's "Top Ad Agencies" are unbelievably lame. I'll say it again. Advertising is dead. Marketing, Storytelling and Excellence rule. I just wonder where all the really 'creative' folks in advertising have gone? I guess even the fact that the magazine turned to 'Ad Agencies' instead of great marketers like Godin, Peters and dozens of other highly regarded creatives is indicative of the problem. (Of course the magazine receives many millions in revenue from ads placed by agencies, so maybe there is a reason... just not the one that was given.) It is too bad that instead of concepts, ideas, framing and 'storytelling', the agencies rolled out - well - ads. Lame.

New York Daily News - Home - Pros say Dems' donkey no longer asset: "In a bid to breathe life back into the Democratic Party, Esquire magazine commissioned three leading advertising agencies to come up with a new look for the so-called party of the common man."