Some of my favorite ideas offered...
- To start getting his name "out there" check out istockphoto.com. Its a very easy way for photographers to get their work seen around the world and does return a little money. The objective for you, however, is just to get your friend known, so pick some of his "lower-end" photos and upload them to this site.
- I hope this is helpful. I am not sure this is how your friend can "make it big" right away, but if you specialize in an area, it may work. The guy that took my wedding photos was actually the definitive photographer for the Anza Borrego State Park, the largest desert state park in the country. Almost all photos of this park are his. He has several books out, all sold at tourist spots in the park. Just another example ...
MarketingProfs - MARKETING PHOTOGRAPHY
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